Job Description

Job Title: Full-Stack Social Media Manager

Location: Los Angeles, CA (hybrid - in person & remote)

About Us:

T — F Studio is a leading online Pilates platform helping people build strength and consistency through a sustainable, results-driven method. Additionally, Tasha Franken is a wellness and lifestyle influencer with a growing personal brand. We seek a  Full-Stack Social Media Manager to oversee and execute social strategies for  both T — F Studio and Tasha Franken’s personal brand , ensuring viral content, high engagement, and innovative strategies.

Role Overview:

The ideal candidate will  develop strategy, shoot/create/edit content and drive audience growth across both brands. This role requires a deep understanding of social media trends, platform algorithms, and high-quality content execution tailored to a wellness, fitness, and lifestyle audience.

Responsibilities:Content Strategy & Growth:

• Develop and execute innovative  organic growth strategies across Instagram, TikTok, Youtube, YouTube Shorts, and Pinterest for  both T — F Studio and Tasha Franken’s personal brand .
• Stay ahead of trends, algorithm changes, and viral moments to ensure high engagement and growth.
• Plan content pillars and social media calendars aligned with brand goals for both accounts.

Content Creation & Execution:

• Shoot, edit, and produce high-quality short-form video content (Reels, TikToks, YouTube Shorts) featuring Pilates, wellness, and lifestyle content for both brands.
• Oversee and direct content shoots (must be skilled at filming and shooting content).
• Write engaging captions and optimize posts for maximum reach and engagement.
• Maintain brand voice and aesthetics across all platforms, ensuring consistency between T — F Studio and Tasha Franken’s personal brand.

Community & Engagement:

• Engage with the audience through comments, DMs, and community-building efforts across both accounts.
• Manage influencer collaborations, user-generated content, and partnerships.
• Respond quickly to trends with timely and relevant content.

Analytics & Optimization:

• Track and analyze post-performance, engagement, and audience growth for both brands.
• Use insights to refine strategies and optimize future content.
• A/B test different content formats to maximize reach and retention.

Requirements:

• Proven track record of  growing social media accounts organically (must provide examples).
• Expertise in  video shooting and editing (Adobe Premiere, CapCut, Final Cut Pro, or similar tools).
• Ability to  film in person (Los Angeles-based preferred).
• Strong understanding of  social media trends, algorithms, and growth tactics .
• Experience with  graphic design tools (Canva, Adobe Suite).
• Highly organized, self-motivated, and able to work  independently in a fast-paced environment.
• Passion for  wellness, fitness, and lifestyle content.

Additional Qualifications:

• Background in  influencer marketing, brand partnerships, paid social ads, email marketing .
• Must have a car

Compensation:

Based on experience. Open to full-time/part time or freelance/contract-based agreements to start.

How to Apply:

• Your  resume or portfolio showcasing your work.
• Links to social accounts you've  managed and grown .
• A short paragraph on why you're the perfect fit for this role.
• Anything else you feel will set you apart from other candidates.

We can’t wait to find the perfect person to take  both T — F Studio and Tasha Franken’s brand to the next level!

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